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Shannon Gallagher

Job title:

Senior Marketing Executive

How long have you worked in the recruitment industry, and what brought you into your current role?

I’ve been working in marketing for around six years, and within the recruitment industry for about a year now. I wanted to work for a company where I could really grow and develop my skills. Not many recruitment agencies have an in-house marketing team, so being part of TRG gives me a unique opportunity to make a real impact and contribute to how the business presents itself to both clients and candidates.

What do you enjoy most about your role at The Recruitment Group in today’s recruitment landscape?

I love the variety and creativity my role allows, from crafting campaigns that attract top talent to supporting our consultants with engaging content. It’s exciting to be part of a fast-moving industry and to see the tangible results of our marketing efforts helping the team achieve their goals.

Which of our core values resonates most with you, and why?

Being driven really resonates with me. I’m passionate about delivering work that makes a difference, and I enjoy pushing myself to find creative solutions and strategies that help TRG grow and stand out in a competitive market.

How do you support and motivate your team to create effective and engaging marketing work?

I try to lead by example, staying curious, experimenting with new ideas, and sharing insights across the team. I also make sure everyone has the tools, guidance and support they need to feel confident in their work, while encouraging collaboration and celebrating our successes together.

In your role, how do you help TRG continue to exceed client expectations in such a competitive industry?

Marketing plays a huge role in shaping TRG’s reputation, so I focus on creating content and campaigns that are clear, credible and aligned with our values. By ensuring our messaging is consistent, engaging and client-focused, I help position TRG as a trusted partner that clients and candidates can rely on.

Is there an initiative or project you’ve completed at TRG that you’re particularly proud of?

I’m really proud of taking on the job boards and helping streamline the process for our team. I also support our lead generation efforts, making sure that any leads I come across are passed on to the branches so they can act on them quickly. It’s rewarding to see how these small but practical improvements help the business work more efficiently and generate results.

What advice would you give to someone aspiring to a role in the recruitment industry?

Be curious and open to learning about all aspects of the business, not just your own role. Building strong relationships, understanding how different teams contribute, and staying adaptable will help you thrive in such a fast-paced, people-driven industry.

What do you most enjoy doing in your spare time?

I love exploring old cities and travelling whenever I get the chance. I’m also a bit of a geek, I love watching anime, often curled up with my four cats, which keeps life fun and relaxed outside of work.